Discussion:
The brand
(too old to reply)
m***@gmail.com
2017-11-29 08:46:23 UTC
Permalink
In his speech at the presentation of the new logo, Sean Bratches dropped a hint about Liberty's vision.

"We are trying to re-position Formula One from a purely motorsport company to a media and entertainment brand with the heart and soul of a race car driver in the middle of it."

http://kwese.espn.com/espn/story/_/id/21587901/why-f1-new-logo-works
Bigbird
2017-11-29 10:32:26 UTC
Permalink
Post by m***@gmail.com
In his speech at the presentation of the new logo, Sean Bratches
dropped a hint about Liberty's vision.
"We are trying to re-position Formula One from a purely motorsport
company to a media and entertainment brand with the heart and soul of
a race car driver in the middle of it."
http://kwese.espn.com/espn/story/_/id/21587901/why-f1-new-logo-works
Marked as spam

Loading...